Transparantie banken onder de maat

Uit een steekproef van de Consumentenbond in opdracht van Eerlijke Bankwijzer blijkt dat alleen de vier medewerkers van Triodos Bank iets inhoudelijks kunnen zeggen over het mvo-beleid (maatschappelijk verantwoord ondernemen) van hun bank. Consumenten vragen wel steeds vaker naar het klimaat-, wapen en bonusbeleid van banken, zo geven de ondervraagde bankmedewerkers aan.


16:52 - 28-09-2011 | AUTEUR: Mariette | REACTIES: (24)

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Zwitserleven wint MVO-award

Pensioenverzekeraar Zwitserleven heeft de…


FairWater Paul van Beers

Helaas zelfde ervaring. FairWater promoot investeren in realistic duurzame water orojecten in Africa. Afgaande op Triodos reklame denk je dan, daar kunnen we wat mee, maar helaas. Op relatie duurzaamheid en water geven ze niet thuis.

ING en Amro zijn daar gewoon veel beter in, maar lopen daarmee niet zo te koop. Zie ook het Join-the-Pipe initiatief van de ING, nu al op ING kantoor op het Damrak in Amsterdam met gratis Street-Water on the go.

Het begrip “Social Marketing” heeft dus bij Triodos bank wel een omgekeerde betekenis gekregen.


Dat is toch belachelijk! Helemaal nu mensen steeds meer bezig zijn met duurzaamheid zouden werknemers op de hoogte moeten worden gebracht van het MVO beleid bij hun bank.Dit zal een onderdeel moeten worden van het introductieprogramma.

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